carhire.global
Travel — Car Hire Comparison · Global (Balkans focus) · 28-day GSC windows
The Challenge
A new car hire comparison site launched with effectively no search visibility. It was averaging position 58 for the terms it wanted, and the highest-impression page was a cost calculator nothing else linked to.
What We Did
- Built location and guide pages around genuine cross-border search intent — ferries, one-way hires and border rules across the Balkans
- Rental cost calculator page developed as the primary organic entry point
- Guide content covering airport comparisons travellers actually search for, such as Dubrovnik versus Tivat
- Internal linking reworked so guides feed the calculator and the booking flow
+250%
weekly clicks (2 → 7)
+37%
weekly impressions (1,973 → 2,705)
58.5 → 42.4
average position across the site
19.1
position for the rental cost calculator (381 impressions)